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Prime TV Goa, officially known as Prime Media Goa, is a 24-hour English-language cable channel launched in April 2015 in Goa, India. Founded by the late Milton Marques, the channel was created with a mission to be a top-tier broadcast network that blends modern digital technology with a deep respect for Goa’s local culture and arts.

The channel offers a mix of news and infotainment. Viewers can find daily local news and political discussions on shows like Prime Encounter and Prime Debate. At the same time, the channel puts a spotlight on Goan identity through programs featuring traditional Tiatr theater, documentaries on local personalities, and shows exploring regional cuisine.

In terms of where to watch, Prime TV is available on all major cable networks across Goa. It has also embraced digital platforms, appearing on JioTV with a 7-day catch-up feature, and maintains active pages on Facebook, YouTube, and X (Twitter) to stay connected with both locals and the Goan diaspora worldwide.

Beyond just broadcasting, the network is involved in the community through the Prime Saheli initiative, which focuses on women's empowerment. By balancing professional journalism with a strong love for its home roots, Prime TV has carved out a unique spot for itself in a very competitive media landscape.

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